I believe (and of course I’m biased!) that people who swear are on average more trust-worthy, so I think Granma Crews made a mistake in the early seventies in Apache Oklahoma when she didn’t buy a fridge from Stanley Wright.
Stan could hardly say a sentence without saying “son of a bitch” “sonbitch” or “sumbitch”. It was his “whatchacallit”. Some people would say “Let’s load that baby up” where Stan would say “Let’s load the sumbitch”. And he was on form the day Granma Crews arrived at his shop looking for a refrigerator.
They had just about clinched the deal when he said his last sumbitch and Granma Crews decided she’d had enough, slammed the fridge door shut and huffed, “Well you can keep the sumbitch!” and stalked out on Stan who was probably left wondering what he had possibly said to get that reaction! And goodness! He had never heard old Ma Crews speak like that before! Wonder what got into her!?
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Research also suggests people who cuss make the best friends!